Herd Behaviour

Herd Behaviour, Herding - 360 Psyche

Herd or Herding Behaviour – Understanding Social Media and Group Actions

The TV game show, Who Wants To Be A Millionaire, has the ask the audience lifeline. I found it quite rare for anyone to go against the audience popular opinion. This is partly linked to it: Finding it hard to believe that the large audience will be wrong The need to play it safe and …

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Self-herding - 360 Psyche

Self Herding

Self-herding is a form of heuristic technique of thinking. As Dan Ariely defines it, self herding is our tendency to follow the same decisions we have made in the past (i.e. our current or future decision are influenced by our previous decisions. )The concept has also been applied to animals… But, let’s stick to the human part.